Tales From Under the Rim chronicles the rise of Tim Hortons, from its humble beginnings to a national institution. In this bestselling business memoir, Ron Buist shows how Tim Hortons became a second home to millions of Canadians. It includes the grass-roots marketing strategy that defined the early years, the Tim Hortons habit of listening to customers, and the whole story of Roll Up the Rim to Win, the no-frills contest that has become a defining feature of Canadian life. $19.95 https://gooselane.com/products/tales-from-under-the-rim
NO PURCHASE NECESSARY TO ENTER OR WIN. Void where prohibited by law. Open to legal residents of Canada who are at least eighteen years old at the time of entry. Begins on June 13, 2022 at 12:00:00 a.m. ET and ends on July 3, 2022 at 11:59:59 p.m. ET. Draw date: July 4, 2022. To enter the giveaway, submit your full name, phone number and email address on this form. Odds of winning this giveaway depend on the total number of eligible entries received. Only one (1) entry per email address per day. Sponsored by CanadianCookbooks.ca – for more information, visit our Official Rules.